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Spectrum

Director, Digital Marketing

Spectrum, Denver, Colorado, United States,


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Full Time

Greenwood Village, Colorado

Posted 12/18/2023

Business unit: Marketing

Areas of interest: Database Administration/Architecture, Information Technology, Software Engineering

Requisition Number: 2023-25241-2

MAN703

JOB SUMMARYThe

Director, Digital Marketing

is responsible for prioritization and seamless implementation of offer and pricing strategies for online sales channels. Drives compliance and revenue optimization via Offers with an aim to maximize sales, customer growth and profitability for the supported Channels. Develops and executes a framework that effectively measures offer and pricing performances across customer segments.

MAJOR DUTIES AND RESPONSIBILITIESActively and consistently support all efforts to simplify and enhance the customer experienceDevelops strong relationships with Marketing Intelligence, Marketing Operations, Core and Mobile Product teams and all other needed stakeholders and serves as point of contact for Digital Marketing Offers.Represents Digital Marketing at various levels on discussions related to Offer rollouts efficiently.Leads offer strategy and implementation for online core and mobile channels.Partners offer rollout for other Buyflow supported Channels.Ensures that a playbook of active and retired offers is maintained for supported sales channels.Develops recommendation for Offer prioritization based on analytics dashboards, customer segmentation and executive guidance. Ensures adequate transparency and communication on prioritized offers and their schedule.Leads establishment of process documentation (including requirements and signoff lifecyle) for OffersMaintains performance dashboards for Offer performance with the help of analytics and reporting teams.Leads Offers Product and Configuration teams to enable successful delivery and on continuous improvementsEngages with UI Product Leaders to ensure that the online customer experience for offers is simplified and enhanced.Is aware of the organization strategy for Offers related tools (including Catalog)Assesses program effectiveness through data analytics and field inputs.Assists in ad hoc information and reporting requests from the business unit leadersPerforms other job-related duties as assigned or apparent.

REQUIRED QUALIFICATIONSRequired Skills/Abilities and KnowledgeAbility to read, write, speak and understand EnglishLeadership and Team ManagementStrong understanding of Charter’s Offer StrategiesStrong understanding of Online Catalog and UI CapabilitiesStrong understanding of Offer Implementation dependencies and Offer design patternsUnderstanding of Agile Tools & MethodologiesAbility to professionally interact with and influence others to gain support for ideas, proposals, projects and solutionsExcellent negotiating, leadership, communication, presentation and interpersonal skillsAbility to resolve complex problems positively and professionallyAbility to Delegate and PrioritizeData Analysis and Interpretation skillsUnderstanding of Cable Industry trends and best practicesOrder management systems and principlesRequired EducationBachelor’s degree in Marketing, Product or related fieldRequired Related Work Experience and Number of YearsMarketing, Product or related field experience -

10+ yearsOffers Management (preferable with a Telecom or Cable company) –

5+ yearsInterfacing with application teams –

5+ yearsManagement experience –

5+ years

PREFERRED QUALIFICATIONSPreferred Skills/Abilities and KnowledgeKnowledge of telecommunications products and servicesAbility to supervise and motivate others

Preferred EducationMBA a plus

WORKING CONDITIONSOffice environmentExposure to moderate level of noiseSome travel will be required#LI-MA

Here, employees don’t just have jobs, they build careers. That’s why we believe in offering a comprehensive pay and benefits

package that rewards employees for their contributions to our success, supports all aspects of their well-being, and delivers real value at every stage of life.

A qualified applicant’s criminal history, if any, will be considered in a manner consistent with applicable laws, including local ordinances.

The pay for this position has a salary range of

$124,000.00 to $240,100.00 . The actual salary offer will carefully consider a wide range of factors, including your skills, qualifications, experience and location. Also, certain positions are eligible for additional forms of compensation such as bonuses.

Get to Know Us

Charter Communications is known in the United States by our Spectrum brands, including: Spectrum Internet®, TV, Mobile and Voice, Spectrum Networks, Spectrum Enterprise and Spectrum Reach. When you join us, you’re joining a strong community of more than 101,000 individuals working together to serve more than 32 million customers in 41 states and keep them connected to what matters most. Watch this video to learn more.

Who You Are Matters Here

We’re committed to growing a workforce that reflects our communities, and providing equal opportunities for employment and advancement. EOE, including disability/vets. Learn about our inclusive culture.Apply NowDo you see a clear path regarding opportunities to enhance your career?Transcript

Spectrum continues to invest in its people, and my leadership is committed to its employee development. There is clearly defined career progression path. There is tremendous amount of internal mobility and they encourage people to go from one organization to the another organization internally. Leaders do a fantastic job of career coaching and they understand and reinforce being talent agents for their people. So there is tremendous opportunity in Spectrum.00:00Spectrum continues to invest in its people, and my leadership is committed to …Solutions Architect

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