Culligan
The brand marketing intern will be responsible for supporting the broader marketing team with activation of the Culligan brand refresh across the Culligan North American Dealer Network in 2024 This includes key internal and external touchpoints such as apparel/uniforms, invoices, sales contracts, digital and traditional marketing assets, local websites, event collateral, dealership showroom elements, branded service vehicles, dealership signage and point of purchase displays. This role requires regular interaction with Strategic Deployment Process (SDP) lead and key workstream leads. Ideal candidate is a self-starter with excellent project management skills, an ability to manage against tight timelines and someone who wants to have fun in a fast-paced environment.
Summer Internship Outline:
Timely update of action plans and progress against key targets.Sharing of new brand assets with dealers and local agency partners.Coordinate monthly brand activation webinars with the dealer network.Support execution of consumer promotions and 2024 editorial calendar.Proofing and deployment of updated product marketing collateral.Assist with tracking scorecard for dealership brand adoption.Liase with the brand studio as needed.Provide support for broader Marketing team as needed.Requirements:
Proficient with Microsoft Software SuiteInterest in being a part of a major brand refresh for a leading consumer brand.Ability to effectively multi-task and work under tight deadlines.Majoring in marketing at a four-year college or university having completed at least their sophomore year.
Competencies:
To perform the job successfully, an individual should demonstrate the following competencies in this position:
Customer Focus Resourcefulness Passion
Planning/Organization Team Player Communication (written & oral)
Integrity Adaptability Accountability
Summer Internship Outline:
Timely update of action plans and progress against key targets.Sharing of new brand assets with dealers and local agency partners.Coordinate monthly brand activation webinars with the dealer network.Support execution of consumer promotions and 2024 editorial calendar.Proofing and deployment of updated product marketing collateral.Assist with tracking scorecard for dealership brand adoption.Liase with the brand studio as needed.Provide support for broader Marketing team as needed.Requirements:
Proficient with Microsoft Software SuiteInterest in being a part of a major brand refresh for a leading consumer brand.Ability to effectively multi-task and work under tight deadlines.Majoring in marketing at a four-year college or university having completed at least their sophomore year.
Competencies:
To perform the job successfully, an individual should demonstrate the following competencies in this position:
Customer Focus Resourcefulness Passion
Planning/Organization Team Player Communication (written & oral)
Integrity Adaptability Accountability