Midway International, Inc.
Digital Marketing Associate
Midway International, Inc., Los Angeles, California, United States, 90079
Job Description
Job Description
DIGITAL MARKETING ASSOCIATEThis role requires a brand expert mindset: create the content our audience is looking for in line with our new product launches and then to optimize the path to conversion.Responsibilities:Post and schedule content on Bobbi Boss social media channels: TikTok, Instagram, Facebook and YouTube.Run PAID ads on Facebook, Instagram, and Tiktok. Paid ad management experience is a must.Moderate member conversations, including user-generated comments and spam and maintain brand voice that resonates across all channels.Learn new social media channels best practices and how to engage and build a community organically.Build and maintain the brand’s database for Influencers, hairstylists and other talentPrepare formal monthly reviews of analytics and insights for all social media platforms with actionable suggestions for growth, engagement, new followers, and influencer campaignsManagement of creative resources including photographers/ videographers/ on screen talent and other 3rd party personnel hired to help create contentRecruit and build relationships with Influencers, negotiating activities in exchange for product or payment, and monitoring results of actions takenWriting of creative briefs and content outlines to manage the creative process both internally and with influencersLeverage social media to identify brand opportunities and alert marketing team on trending topics, styles, and content themesGathers information for inclusion in reports or presentation materials and contributes to creating presentation decks / trend reports, preparations for meetings, and social media campaign recaps, etc.Work WITH AGENCY to execute influencer campaigns, ensuring that campaign goals are met and product promotion reflects brand image authenticallyQualifications:BA/BS degree in digital marketing, social media marketing, or related field3 years of experience of managing social marketing content and strategyAt least 2 years experience in paid ads on socialExperience with social media operational tools for content management, publishing, and community managementGraphic
design/Photoshop/Canva
skills preferredExpertise in growing social follower countsExperience managing and prioritizing multiple projects simultaneouslyStrong analytical skills for measuring/tracking successAble to organize and prioritize workload to meet deadlinesPassion for hair, beauty, and fashion a plusBilingual in English and KoreanCompany Description We are a well-respected, leading brand in the international hair & beauty industry, providing our customers with high quality hair solutions in both classic and the most current styles. We are looking for dedicated and talented individuals to come on board to work with us in this exciting and dynamic environment.
Company Description
We are a well-respected, leading brand in the international hair & beauty industry, providing our customers with high quality hair solutions in both classic and the most current styles. We are looking for dedicated and talented individuals to come on board to work with us in this exciting and dynamic environment.#J-18808-Ljbffr
Job Description
DIGITAL MARKETING ASSOCIATEThis role requires a brand expert mindset: create the content our audience is looking for in line with our new product launches and then to optimize the path to conversion.Responsibilities:Post and schedule content on Bobbi Boss social media channels: TikTok, Instagram, Facebook and YouTube.Run PAID ads on Facebook, Instagram, and Tiktok. Paid ad management experience is a must.Moderate member conversations, including user-generated comments and spam and maintain brand voice that resonates across all channels.Learn new social media channels best practices and how to engage and build a community organically.Build and maintain the brand’s database for Influencers, hairstylists and other talentPrepare formal monthly reviews of analytics and insights for all social media platforms with actionable suggestions for growth, engagement, new followers, and influencer campaignsManagement of creative resources including photographers/ videographers/ on screen talent and other 3rd party personnel hired to help create contentRecruit and build relationships with Influencers, negotiating activities in exchange for product or payment, and monitoring results of actions takenWriting of creative briefs and content outlines to manage the creative process both internally and with influencersLeverage social media to identify brand opportunities and alert marketing team on trending topics, styles, and content themesGathers information for inclusion in reports or presentation materials and contributes to creating presentation decks / trend reports, preparations for meetings, and social media campaign recaps, etc.Work WITH AGENCY to execute influencer campaigns, ensuring that campaign goals are met and product promotion reflects brand image authenticallyQualifications:BA/BS degree in digital marketing, social media marketing, or related field3 years of experience of managing social marketing content and strategyAt least 2 years experience in paid ads on socialExperience with social media operational tools for content management, publishing, and community managementGraphic
design/Photoshop/Canva
skills preferredExpertise in growing social follower countsExperience managing and prioritizing multiple projects simultaneouslyStrong analytical skills for measuring/tracking successAble to organize and prioritize workload to meet deadlinesPassion for hair, beauty, and fashion a plusBilingual in English and KoreanCompany Description We are a well-respected, leading brand in the international hair & beauty industry, providing our customers with high quality hair solutions in both classic and the most current styles. We are looking for dedicated and talented individuals to come on board to work with us in this exciting and dynamic environment.
Company Description
We are a well-respected, leading brand in the international hair & beauty industry, providing our customers with high quality hair solutions in both classic and the most current styles. We are looking for dedicated and talented individuals to come on board to work with us in this exciting and dynamic environment.#J-18808-Ljbffr