Professional Experience
As a Washington, DC area based writer I offer 30-plus years writing experience specializing in personal business, health, family and lifestyle topics, including :
* Lifestyle, nutrition, and exercise
* Personal finance, health insurance, and affordable housing
My background includes features, personal essays, and interview articles for Business Insider, Medical/Surgical Nurse Magazine, Virginia Dogwood Newspaper, Middleburg Eccentric and others.
I have developed, written and edited annual report copy, press releases, press kits, newsletter brochure and web copy for NeighborWorks, the Parkinson's Foundation, and the Blue Cross and Blue Shield Association
My media relations experience spans two decades. I am accredited by the Public Relations Society of America and hold an MA in public communications from American University where I have also been an adjunct professor.
Expertise
Copy Editor
10 Years
Writer
25 Years
Reporter
2 Years
Specialty
Health
20 Years
Lifestyle
3 Years
Personal Finance
3 Years
Industries
PR (in-house) - Fortune 1000 corp. clients
15 Years
Magazine - Trade magazines/publications (B2B)
5 Years
Nonprofit
20 Years
Total Media Industry Experience
30 Years
Media Client List (# assignments last 2 yrs)
Medical/Surgical Nurse Magazine (1-2), Business Insider (3-5), NeighborWorks (3-5)
Corporate Client List (# assignments last 2 yrs)
Blue Cross and Blue Shield Association (10+)
Other Work History
1. Blue Cross and Blue Shield Association, Washington, D.C.
Media Relations Manager/Senior Communications Manager
Created and executed media strategy for key issues and programs
Developed news /feature ideas and talking points
Prepared executive staff for interview.
Wrote communications vehicles including releases, op-eds, scripts, brochures
Planned and executed web site copy
2. Kaiser Permanente Mid-Atlantic States, Rockville, Md.
Marketing Communications Project Manager
Provided account executive communication services for member retention and health education efforts for mid-Atlantic region. Created and executed two quarterly four-color newsletters and managed distribution to a half million members.
3. Suburban Hospital, Bethesda, Md.
Public Relations Manager
Created and executed all communications programs for community hospital.
Technical Skills
10/21- MediaBistro Pitching
3/20-Catapult.co personal essay writing class
9/2017-12/2019-Docent for Newseum, Washington, D.C.
1/2017- Mediabistro Travel writing course
Foreign Language Skills
some French and Spanish
Computer Skills
Word, Excel, PowerPoint, Vocus, Content management systems, all Google Plus platforms, Wordpress,
Equipment
SLR camera- experienced photographer
Awards
Accredited Public Relations (APR)
Associations
Public Relations Society of America (PRSA)